As the UNITE-led strike deadline of British Airways flight attendants approaches, forces are lining up around the world to show solidarity. Many of the statements are typical of similar events in the past. But on this occasion it has a different ring about it. There appears to be a growing feeling that this strike could represent a last stand against the general reduction in status of the inflight group that has been achieved over many years. And the most dangerous enemy is one who feels he has nothing to lose. Meanwhile though, BA investors seem largely untroubled.